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    Call for papers


Thematic areas

The main thematic areas of the congress will be (i) sports economics and (ii) sports management. Click on the following areas to see the topics included in them:
Sports management

Sport entities Marketing and sponsorship Sports facilities and equipmentTechnology and sportNew developments
  • Governance
  • Organization and management of sports entities
  • Business diversification strategies
  • Efficiency in sports organisations
  • Corporate social responsibility in sports organizations
  • Behaviour of the user of sports facilities
  • Behaviour of the spectator and follower of sporting events and sportsmen
  • Quality in the provision of sports services
  • Segmentation and customer loyalty strategies
  • Digital Marketing
  • Communication and sport
  • Social networks and sport
  • Sponsorship
  • Business models and management of sports centres
  • Management of public sports facilities and equipment
  • Amateur and high performance sports
  • Vertical integration and/or outsourcing of services
  • Economic analysis of both maintenance and replacement of materials
  • Sustainability of sports facilities
  • Technological innovation and new apps
  • Software for sports management
  • Incorporation of technological means in sports equipment
  • eSports: its relationship with sport practice
  • Use of new technologies and development of competitions
  • Human resources management: professional development

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